Topic: Podcasts
As podcasting continues to grow, companies must come up with interesting content, as well as useful ways to deliver it to the consumer. Denise Howell interviews John Furrier, CEO of PodTech.net, who discusses some of the issues that impact the company as it strives to give users what they want and also give producers the ability to profit from their work.
Michael Geoghegan interviews Paul Colligan about his forthcoming book, "The Business Podcasting Bible," which is directed at the executive who is trying figure out what podcasting means for their business. They discuss how podcasting creates a level of intimacy with your target audience that isn't available through other media, and why it is a must-have tool in your marketing toolbox.
When he's not developing security solutions for web applications, Dan Kuykendall is talking about application security in his Mighty Seek podcast. And when he's not doing that, he's enhancing PodPress, a powerful plugin for the WordPress blog platform, which has become very popular in the podcasting community. Michael Geoghegan talks to Dan about his previous development projects, how he got involved in podcasting, and what PodPress has to offer podcasters.
Podcasters may unexpectedly find themselves on the wrong side of the law. In this audio interview with Denise Howell, Colette Vogele talk about a free guide for podcasters on their legal rights and responsibilities that she and her colleagues have developed to demystify the legal dangers raised by the blossoming of audio and video podcasting.
The inaugural Podcast and Portable Media Expo was a surprising success. With the second event on the horizon, Tim Bourquin, the expo's organizer, discusses the trade show with Behind the Mic host, Michael Geoghegan. Tim explains his speculative interest in podcasting and why he took an enormous risk to build the expo around a medium which was so young and volatile. He also outlines what will be different at the upcoming event and why podcasters should attend.
On July 20, 2006, Nielsen Analytics released a report entitled "The Economics of Podcasting," which suggests that audio and video podcasting has entered the mainstream and that large corporate advertisers are taking notice. Speaking with Behind the Mic host, Michael Geoghegan, Larry Gerbrandt discusses the findings of Nielson's report, what trends can be inferred from their research, and what needs to be happen in podcasting before companies like Proctor and Gamble begin buying significant ad space.
Michael Geoghegan interviews Doug Kaye, IT Conversations' creator and Executive Director of The Conversations Network. Doug describes the history and evolution of IT Conversations, and gives us an in-depth description of the processes and technology that he built to power IT Conversations.
As an experienced technology marketing expert, PodShow's Aaron Burcell is able to show that podcasts have become a unique and sought after form of user-generated media. In addition to PodShow's work to remove some of the technological issues facing podcasters, Burcell also talks about their efforts to collaborate with advertisers, giving content producers the ability to make good money. Lastly, he discusses the Podsafe Music Network and how it gives musicians the chance to reach a larger audiences directly, through podcast play and through direct download.
Felix Miller, co-founder of Last.fm, wants you to join the social music revolution he and his partners envision by sharing your musical tastes and listening history with others. Your generosity will be rewarded by the creation of a community knowledgebase that enables its members to harness the collective wisdom of the crowd and discover new music. Utilizing a process of collaborative filtering on an index of over 25 million tracks, Felix invites you to discover a new path to musical pleasure and enjoy a richer listening experience.
Audio is exploding on the internet, and now even video is becoming easier to create, download and view. However, finding the content you want to consume is still a challenge. Join IT Conversations' own Doug Kaye as he talks with Evan Williams of ODEO, David Marks of Loomia, Eric Rice of Audioblog and Jeff Karnes of Yahoo! at SDForum about the current state of search for audio and video. [SDForum audio from IT Conversations]
